http://www.slideshare.net/JuliaMoranMartz/postcard-webinar

Don’t dismiss postcards as low-end, low-value promotions for companies that can’t afford anything else. Postcards can certainly be used to attract high-value buyers, promote sales and offer coupons, even change the narrative surrounding your brand.

In this one-hour webinar, you’ll learn about:

• Understanding postcard design building blocks
• Incorporating content elements (including photo-personalization) into your design
• Designing postcards to support your business goals
• Exploring creative substrates
• And using metrics to improve your design solutions