http://www.slideshare.net/JuliaMoranMartz/postcard-webinar
Don’t dismiss postcards as low-end, low-value promotions for companies that can’t afford anything else. Postcards can certainly be used to attract high-value buyers, promote sales and offer coupons, even change the narrative surrounding your brand.
In this one-hour webinar, you’ll learn about:
- Understanding postcard design building blocks
- Incorporating content elements (including photo-personalization) into your design
- Designing postcards to support your business goals
- Exploring creative substrates
- And using metrics to improve your design solutions